State of Ceará expands Business in The Netherlands

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Brazil is, as we all may know, the largest country in South America and Latin America and it is the fifth largest country in the whole world.What we still can learn about Brazil is the great variety of business it offers worldwide and the diverse market of each of its 26 states.

The Government of State of Ceara, northeast Brazil, has brought an official committee (42 governmental and business members) to the Netherlands to not only sign a MoU with Port of Rotterdam international but also promote Ceara’s expansive business opportunities.

The group started with a closely visit to the Port of Rotterdam, when the members had the chance to see why the Port of Rotterdam International is at rank #1 as “Quality of Port Infrastructure” in the world. Allard Castelein, CEO of Port of Rotterdam starts the visit with “together we look to co-create the opportunities”, on Monday 20th March 2017.

On Tuesday 21st march 2017, the Embassy of Brazil in the Netherlands has held the 12th BND (Brazil Network Day) with the State of Ceara in the spotlight at this edition. The programme consisted on Plenary Sections when important issues were discussed and business relations and potential investors in Brazil could attend and interact with the authorities as well as make steps forward on a possible agreement of investment in Brazilian companies.

Regina Maria Cordeiro Dunlop, Ambassador of Brazil, has opened the event and welcomed the Governor of State of Ceara, Camilo Santana. Mrs. Regina Dunlop has started her diplomatic assignment on February this year and this was her first BND and is therefore enthusiastic about the great interest Brazil arises for international investors and the importance of the Governmental Committee to reassure Brazil, and respectively, the State of Ceara, provides an extensive range of investment and development possibilities, from Tourism, Agriculture & agrobusiness, exotic natural stones, industries, renewable energy, to new technologies and logistics.

The secretary of international Affairs, Antonio Balhmann proudly presented the Port of Ceara, Industrial Port Complex of Pecem, which is the first in Brazil with a Free Trade Zone and an area capacity of 6000 hectares recently prized by Financial Times Magazine.

The 12th edition of BND has successfully gathered 350 visitors among the closing cocktail with Caipirinhas and delights of Ceara carefully prepared by chef Lia Quindere, who flew from Fortaleza to attend the BND.

Brazil is one of the BRIC countries. With its natural richness and large port infrastructure, the country offers great potential for port development.

Lifting the non-stop growth of Brazil and the State of Ceara, the Port of Rotterdam International and Industrial Port Complex of Pecem have  jointly signed a MoU, Memorandum of Understanding, due to cooperate on a successful study leading to a potential joint venture Industrial Port Complex of Pecem.

Approximately 30 million tonnes of cargo is transported annually between Brazil and the Port of Rotterdam. This makes the port of Rotterdam International the most important European port for Brazil. Iron ore, oil products, basic chemical products and fruit extracts are the main Brazilian cargo which comes to the Netherlands. Nevertheless meat, fruit and car parts are good for containerised cargo.

The MoU is consistent with the Port of Rotterdam Authoritys foreign policy which is focused on creating opportunities in ports abroad that have perspective for growth. Port of Rotterdam has a successful joint venture with the Sultanate of Oman for the management and development of SOHAR Port & Freezone. Additionally PoR has another Brazilian Joint Venture for the development of Porto Central, Brazil, said Rene van der Plas, director of Port of Rotterdam International.

At the end of the signing ceremony both Port authorities shared positive and fast-forward plans. Beatriz Canamary, Infra Structure Director of Pecem is confident about the MoU and believes Pecem has much to develop and grow, hence it is a brown field port, strategically positioned to the international market; offers diverse sectors, such as refinery, leading terminal, industrial park (steel and energy) and logistics, The Port of Pecem is a the first Free Trade Zone Port in Brazil and has a successful yet growing history starting in 1995.

CEO Allard Castelein closes his speech emphasising the most 2 important elements in the cooperation between the two Ports are “ contributing to develop their business and contributing to society as a result of success”.

Text:
Ana Carolina Silva Barni
BRADUTCH’S Public Relations

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